Hyland snaps up Olympus

James McGrath
By James McGrath | 5 December 2014
 

Photography account Olympus Imaging Australia, an account worth more than $2.5 million, has headed to Hyland Media after a three-way pitch, AdNews understands.

The win continues Hyland's recent run of wins, including the win of Travel Insurance Direct.

It is believed Hyland took the account in a three-way pitch between incumbent ZenithOptimedia and STW-backed Bohemia.

The latest win means Hyland has added about $9 million in media billings in a two-month period, but this is believed to exclude creative work Hyland will do on the accounts.

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