UNSW Sydney has awarded its media account to Howatson+Company.
The agency was appointed following a competitive tender process to service UNSW’s domestic and international recruitment.
Sofia Lloyd-Jones, UNSW chief marketing officer, said: “Howatson+Company demonstrated their deep understanding of the sector, an intelligent, data led operating model treating media as a component of an integrated growth strategy, and a perfect cultural fit to the university."
Chris Howatson , founder and chief executive officer , Howatson + Company, said: “UNSW is a top four Australian, and top 50 global university, and it’s right here on our doorstep.
"The opportunity to be part of such an accomplished team was a huge motivator from the moment we received the brief."
Head of media at Howatson+Company, Sasha Smith: “We’re absolutely thrilled to be working with UNSW, an exceptional, value aligned partner for our team.
"We deeply admire their mission and vision, and are confident that together we can accelerate their future ambitions.”
The appointment is effective immediately.
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