Hamish Turner, currently Nine’s program director, is expanding his responsibilities to be director of 9Now and programming.
He will be working with Michael Healy, director of television, and with Alex Parsons, chief digital officer, on the next stage of 9Now’s growth cycle.
In an email to staff, Healy and Parsons said: "The change in Hamish’s role signals our focus on the next steps in 9Now’s growth and his brief is to lead 9Now as we embark on the next stage of growth as part of Australia’s leading TV platform.
"We have leveraged the success of our television business using the strength of our unique Australian content whether it be 9News or our shows like Married at First Sight, Lego Masters and The Block and used it as a foundation to build 9Now to what it is today. 9Now is the clear leader in the Australian commercial BVOD space.
"Events like last week’s NRL Grand Final show how important 9Now is – this year 363,000 watched on 9Now and we expect that number to materially grow in the future as we continue to shape the way Australian’s consume content."
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.