You good people of media land have proven to be more generous this year, donating more than $2 million in media inventory to UN LTD, a third higher than last year's effort. Nice one.
UN LTD monetises donated media packages, and takes the proceeds to help address youth disadvantage in Australia.
The increase was partly driven by the arrival of newcomers to the UN LTD Media program, including: Spotify, Mammamia, Daily Mail, Domain, oOh!, Cirrus Media, Torch, QMS, Brand New Media, Authentic Entertainment and Sound Alliance.
Altogether, the number of companies involved in the program now sits at 40.
“Having 40 of the top media companies on board and committed for FY15 is a record result and will enable us to expand our charity portfolio to impact more young lives in need,” UN LTD's general manager Carol Morris said.
“Breaking the two million dollar barrier is also a record result for the UN LTD MEDIA program. Having $500,000 more committed this year than in FY14 is testament to the fact that our movement is really building momentum and that the industry values having its own dedicated foundation,” said Carol.
Want to do more? The AdNews Challenge donates 10% to UN LTD, so what are you waiting for, sign up. You've got a month left to train, and Bauer can help you out with free fitness sessions.
UN LTD MEDIA’s 2015 program participants:
Fairfax, 2UE, ARN, Authentic Entertainment, Domain.com, MRN/2GB, Seven Network, MCN, Adshel, WIN/NBN, Prime, Mammamia, JC Decaux, Brand New Media, Southern Cross Austereo, Network Ten, Val Morgan, APN Outdoor, QMS, Torch Media, News Corp, Team Epic, oOh!, Cirrus Media, Inlink, Yahoo7!, Bauer, carsales.com.au, Mi9, Nine Entertainment Co., Daily Mail, REA, Spotify, Sound Alliance, Nova Entertainment.
Have something to say? Send us your comments using the form below or contact the writer at jamesmcgrath@yaffa.com.au.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.