Foxtel Group has signed a broadcast rights extension with Augusta National Golf Club that will continue to see the Masters Tournament broadcast across Foxtel Group’s platforms including Foxtel, Foxtel Now and Kayo Sports for years to come.
The agreement continues Foxtel Group’s long-term partnership with Augusta National that spans almost two decades and includes a dedicated channel during Masters week on Foxtel and Kayo Sports.
It also includes exclusive coverage of Augusta National’s amateur tournaments: Asia-Pacific Amateur Championship, Latin America Amateur Championship and the Augusta National Women’s Amateur.
Foxtel Group director of content acquisitions and sports partnerships Adam Howarth said golf remains an important part of the company's sport schedule as the official broadcaster for all the major tours across the world.
"We continually build on this commitment and are delighted to be, once again, adding additional feeds and content for our subscribers bringing them closer than ever to all the action," he said.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.