Football Federation of Australia reviews agency roster

Lindsay Bennett
By Lindsay Bennett | 3 May 2018
 

Football Federation of Australia (FFA) is reviewing its agency arrangements, pitching both its creative and media accounts.

BMF and MediaCom are the incumbent agencies on the FFA account. AdNews understands BMF is not involved in the pitch.

BMF has held the account since 2010 and last year, earned a bronze at Cannes Lions for its 'You've Gotta Have a Team' ad.

MediaCom is currently FFA’s media agency of record.

The move follows the departure of BMF's creative lead Cam Blackley, who departed earlier this year for M&C Saatchi.

FFA, MediaCom and BMF have been approached for comment.

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