Seven's new dating experiment Kiss Bang Love has failed to hit it off with Australian audiences - falling outside the top 20 shows as Masterchef won the night, according to OzTAM figures.
Masterchef attracted an average metro audience of 1.12 million viewers, just behind Nine and Seven's news, and was easily the number one show in prime time.
Kiss Bang Love, which ran at 8.45pm, attracted 513,000 metro viewers (814,00 including regional), which was the fourth most watched show in its timeslot.
Among its younger target audience of 16-39 year-olds, it pulled 184,000 metro viewers, fewer than Masterchef, The Project and House Rules, but more than the Big Bang Theory in this demo.
In what is Seven's latest "controversial" "social experiment" the show is based on a Danish concept where a singles kiss 12 randoms blindfolded to see if there is a connection - much like an average night out at PJs Parramatta minus the nightclub element.
It ended up as the 23rd most watch show of the night, failing to make a top 20 list that featured the ABC's Indian Dream Hotel (587,000) in 20th place.
This year Seven has run Seven Year Switch, which had a reunion on Monday that drew 785,000 metro viewers, while Nine recently ran Married at First Sight, with the finale attracting 1.1 million viewers.
Nine's main channel won the night with 19.6% audience share to Ten's 18.3% and Seven's 16.9%.
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