(l-r) Barbara Humphries, Matt Michael & Damon Stapleton.
Barbara Humphries and Damon Stapleton have been appointed co-chief creative officers of Droga5 Australia and New Zealand.
They replace Tara Ford who becomes chief creative officer of Droga5 London.
Ford said she had an amazing time at The Monkeys, now Droga5 ANZ.
“The opportunity to take on my next big challenge of Droga5 London was just too alluring,” she said.
Matt Michael, CEO, Droga5 Australia & New Zealand, said he is looking forward to seeing Tara Ford make the incredible kind of impact she has made in Australia in another part of the global network.
"Her move to head up London further underscores the incredible regional and global opportunities available to our creative talent," he said.
"Having worked closely with Barb and Damon over the years, I'm thrilled to see these two heavyweights unite, strengthening our creative firepower for clients across the region.
"This move reinforces our commitment to borderless creativity, driving transformative impact for our client's businesses, brands, and reputations in a way that continues to lead the world.”
Humphries was ANZ executive creative director and Damon Stapleton Aotearoa chief creative officer.
Humphries worked closely with Ford, including on high profile projects such as the Cannes Lions Dan Wieden Titanium Grand Prix-winning The First Digital Nation for the Tuvaluan Government and Cannes Lions Film Grand Prix-winning Play It Safe for The Sydney Opera House.
“It is always great to see people you have worked with closely for many years take on new challenges,” said Mark Green, global CEO, Droga5
“With Tara moving to London, we didn’t hesitate to elevate Barb and Damon, and it felt like the perfect opportunity for everyone to advance their careers and bolster the creative pedigree of Droga5 globally.”
Barbara Humphries said she is proud of the recent momentum as part of The Monkeys, Song and now Droga5,.
“Learning from a creative force like Tara over the past few years has been invaluable,” she said.
“Now, with the opportunity to bring together more of our talented people across three offices, partnering with the brilliant Damon Stapleton and long-time collaborator Matt, I’m super excited about the opportunities ahead of us.”
Damon Stapleton said Droga5 has always been a bastion of world-class creativity.
“Having the larger playing field of Australia and New Zealand with so many more Lego pieces to push creativity forward is always going to be fun,” he said.
“On top of that, I get to partner with somebody as massively talented as Barb which makes that journey even more special. I look forward to great ideas and making great stuff.”
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