Creative agency DPR&Co has added UK-based FMCG cleaning brand Dishmatic as a client.
Dishmatic has chosen DPR&Co as its digital partner to enhance its online presence and engage with its Australian audience.
Key to the appointment was DPR&Co’s ability to drive engagement in the low involvement category.
“Low involvement doesn’t equal low engagement” said Domenic Brasacchio, managing director at DPR&Co.
"We’re excited about our new partnership with Dishmatic. It underscores our commitment to drive digital excellence. We get the Aussie household cleaner, and our team are already having a blast creating compelling content that’s resonating with Dishmatic's audience,"
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