Dentsu ANZ has appointed John Riccio CEO of customer experience management business Merkle in Australia and New Zealand.
He starts in February 2022 from his most recent position as experience consulting Partner APAC, EY.
“This is a fantastic opportunity for me to join a business that is forward thinking, agile and focused on the client, customer and employee experience," says Riccio.
"The transformational journey dentsu has already embarked upon is amazing. Now is the time to get ready for the next chapter and I can’t wait to be a part of that journey.”
Dentsu ANZ CEO Angela Tangas: “John is a seasoned professional and brings new energy and sound executive leadership to deliver best in class customer and digital transformation solutions for brands in this strategically important growth area of our network.
“The last 18 months have seen significant changes for our clients and their customers. John’s experience navigating complex digital environments only enhances how we evolve further, faster, together.
"We are committed to providing our clients with increased lifetime value, innovative and integrated solutions, together with data-centric capability across all key technology platforms via strong partnerships.”
The hire of John coincides with the departure of Erik Hallander who leaves dentsu to pursue other opportunities.
Tangas: “Erik has been with dentsu for 13 years and has played an important role in the establishment of Merkle and our broader transformation activities. I’d personally like to thank Erik for his commitment and dedication during this time. It’s been an incredible journey and we wish him all the best for the future”.
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