Copy School Sydney has finalised its masterclasses for 2024.
They start November 11 at the State Library of NSW. Melbourne to be announced.
Tutors in order of appearance:
ANDY FLEMMING, Creative Lead — 72andSunny
JONATHAN KNEEBONE, Founder and Creative Partner — The Glue Society
DEE MADIGAN, Owner and Executive Creative Director — Campaign Edge; GEORGIE WATERS, Senior Copywriter — M&C Saatchi Group AUNZ; CELIA MORTLOCK (via Zoom from New York), Associate Creative Director — Johannes Leonardo
JENNY MAK & HEATHER SHEEN, Creative Partner & Brand Consultant/ Strategist, respectively — DDB Group Australia & Sheen Strategy, respectively
EWAN HARVEY & AICHA WIJLAND, Copywriter & Art Director, respectively — The Monkeys
RALPH VAN DIJK, Creative Director and Founder — Eardrum
ESTHER CLEREHAN, Creative Talent Specialist — CLEREHAN
Masterclasses in order of those tutors:
• What Makes a Great Copywriter?
• Dialogue
• Resilience
• The Basics
• What It’s Like Working Overseas as an Australian
• Empathy, Strategy, Persuasion
• Getting More from Your Audio
• Ideas
• Finding Your Strengths and Working to Them
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