Simon Buutveld has stepped into a new executive creative director role at Colony to lead the Asia-Pacific team. The promotion is in recognition of his contribution to the agency’s fast development.
Buutveld joined Colony in September 2020 and has led creative for key client wins including Kina Bank, UNICEF, Jumbo Interactive, Queensland Country Bank, Starlight, Colgate-Palmolive, Goodman Fielder PNG, and Tisa.
He’s been awarded around the world for creating change. Notably 'Hero Time' winning a Clio for re-inventing the Bridge to Brisbane fundraising mechanic and doubling the funds raised. He believes the chance to innovate arises from trusting business partnerships, partnerships that start in the office.
Beyond concepting, Buutveld has a strong reputation for design craft in Queensland and is behind many major rebrands including City of GOLDCOAST and Brisbane Roar.
He will lead a team of five creatives and nine designers across three locations, with plans to keep bolstering Colony’s creative stable.
Colony founder Matt McCarthy said: “Simon is truly impressive. He has a rare intensity and passion for solutions that go beyond advertising. He’s had a big impact on our business so far and is the right pick to evolve our team into one of the most effective in the country.”
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