The City of Adelaide (Council) and Adelaide Economic Development Agency (AEDA) is seeking to appoint a media agency, AdNews can reveal.
The previous agreement, which recently expired, was with Wavemaker and Carat under the South Australian Government Master Media Scheme.
The appointed agency will work on a project basis with budget breakdown required for all campaign elements.
Agencies are required to include a pricing model/rate card for quoting projects/campaigns.
They must are also respond to a scenario brief based on the City of Adelaide's Christmas campaign.
The tender documents said to "work on the assumption that the contract will be over three years with the following annual budget: City of Adelaide - $150,000.00 per annum and Adelaide Economic Development Agency - $400,000.00 per annum."
The contract is 40% advertising, 10% telecommunications media services, 15% advertising agency services, 15% advertising campaign services, 10% printed media and 10% photographic and recording media.
The open tender closes November 8 at 2pm.
The winning tender will start early January.
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