GroupM New Zealand has named Christophe Spencer chief digital officer to lead digital, technology and transformation.
Spencer, with more than 20 years’ experience in technology, data, media and strategy across New Zealand, France and the UK, joins from PHD to take on a newly created role at GroupM.
He will lead GroupM’s digital services, performance marketing and specialist business units, including influencer marketing platform INCA, programmatic platform Xaxis, Social and Search, and provide digital and tech consultancy.
Spencer: “GroupM’s ambition, globally and here in New Zealand, is incredibly impressive and the capability across the network is second to none.
"This, coupled with their rich heritage in technology innovation, makes me excited about the opportunity ahead. I am grateful for the 13 years I have had at PHD. It’s been a privilege to be a part of such a well-regarded business."
Chris Riley, GroupM New Zealand CEO: “Christophe is one of the region’s finest leaders. His ambitions and values really align with ours, so we are thrilled to welcome him into the GroupM family. Christophe is a strategic thinker, with a unique ability to intimately understand a complex problem and articulate a clear solution for clients.
"His experience building digital, data and technology teams, evolving the agency proposition and delivering transformation projects for clients make him a perfect fit GroupM NZ."
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