Clemenger Brisbane has revealed it will restructure its operations in Queensland following the departure of managing director Rob Hudson, scraping the role entirely.
Assuming responsibility for the overall direction of the agency is current CHE Proximity CEO Chris Howatson, who will now take on the leadership of both agencies.
CHE will also lend its capabilities to existing and new clients within Brisbane.
Marianne O’Brien and Cristian Staal have been promoted to managing partners -creative and Christine Gannon promoted to managing partner - client service to form the agency’s new leadership team.
Partnering with Howatson will be former Sydney Swans Football Club CEO, Andrew Ireland, who joins the agency in a part-time capacity.
Ireland returns to Brisbane, where he had previously held the CEO role at the Brisbane Lions AFL organisation, will primarily support the newly formed leadership team, while working to raise the agency's profile.
“Our business is changing at pace. We need to accelerate our technical, data and digital capabilities, and show what we’re capable of to the market," Clemenger Group CEO executive chairman Robert Morgan says.
"With Andrew and Chris in place to drive that agenda, I’m confident that they’ll meet the challenge of building the best agency offer in Brisbane."
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