oOh!media has appointed media executive Chris Eyres to lead sales in Western Australia.
Eyres has worked across major media companies for more than 25 years and joins from SBS where for the past six years as WA sales manager he managed commercial relationships across TV, digital and radio.
He also spent more than two years at Bauer Media in the state and also held various senior sales leadership roles at the Nine Network in Perth for more than 15 years.
Wade James, head of national sales – agency at oOh! says Chris Eyres understands the media, advertising and agency landscape in Western Australia like few others.
"He’s worked at leading national media brands for close to 30 years, has a track record of success in delivering the right solutions for brands at scale and driving return on their marketing spend," says James.
"We are delighted he’s leading oOh!’s growing sales operation in the state.”
During his sales career, Eyres has been recognised with a number of industry awards and is also currently a director of the UnLtd board in WA.
Eyres will be responsible for driving advertisers and agencies to leverage oOh!’s Out of Home network in the state and across its national portfolio of 37,000 digital and classic signs.
“oOh! has built a strong presence across WA over recent years and as the business moves to a digital first future, I look forward to bringing my media experience and market understanding to oOh!, working alongside the team here, to continue its growth," Eyres said.
He replaces Mark Treasure who after 13 years of working with oOh! is returning to his media representation business, Media Tonic.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.