CHEP Network won the APAC Grand Effie its work with the Sydney Children’s Hospitals Foundation, Curing Homesickness.
The campaign, without further investment after four years, is still generating revenue to help children’s hospital charities around Australia get kids back where they belong – home.
“In the ever-evolving landscape of marketing, we draw profound inspiration from our unwavering commitment to serving consumers with excellence," says 2023 awards chair Kainaz Gazder.
"The 2023 APAC Effie Awards have showcased not only the power of effective marketing but also the spirit of creativity and innovation that propels our industry forward.
"As chairperson, I am humbled by the remarkable achievements of this year's winners. These marketers have not only embraced change but have harnessed it to shape the future.”
71 Effie winners were awarded metals: 1 Grand Effie, 18 Golds, 28 Silvers and 24 Bronzes.
Australia led the pack with 16 Effies, followed by New Zealand with 15 and India with 8.
Ogilvy was crowned Agency Network of the Year for the fifth year running, winning 4 Golds, 13 Silvers and 7 Bronzes.
Special Auckland swept both Agency of the Year and Independent Agency of the Year, the second time achieving a double win.
Mondelēz International took home Marketer of the Year again, with Cadbury and Oreo contributing to the win.
Whisper walked away with the Brand of the Year and 3 Gold Effies with the campaign, Changing Education to Keep Girls in School.
The full list of winners HERE
The Special Awards, given out based on the total calculation of points accumulated by each winner and finalist, are:
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