Champions of Change: Unilever, Intrepid, AB InBev lead client-side judging 

25 March 2025
 
Champions of Change will launch with a powerhouse panel of marketers judging entries.
 
Champions of Change by AdNews is an awards program recognising individuals and businesses creating positive change in media, marketing and advertising. Entries will close on April 11, 2025. 
 
Unilever, Intrepid Travel and AB InBev marketers will join the client-side judging panel, comprising certified B Corporations and purpose-led businesses. The panel will feature CMOs and senior marketers from categories such as FMCG, travel, retail, banking, technology and services.
 
Award categories include an individual list of trailblazers driving diversity in adland, as well as organisational categories across HR, campaigns and social impact. The program will also feature a special award for a creative professional or creative agency breaking new ground in gender representation and inclusivity, selected by a gender equity pioneer.
 
AdNews publisher Assia Benmedjdoub said Champions of Change aims to celebrate the power of good in advertising. 
 
"Now is the time for businesses to show their workforce, clients and industry that they're taking a leadership position in creating a more positive and equitable adland. This is an opportunity to set the standard, inspire others and shape the future of our sector."
 
The winners will be announced at a premium cocktail ceremony at The Eveleigh, Sydney on June 19, 2025.

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