Howatson+Company, BMF and VMLY&R Melbourne have been awarded trophies at the start of Cannes Lions.
In industry craft, Howatson+Company and Scoundrel picked up six Silver Lions for 10:PM Matresses and a seventh in the outdoor category.
These bed-verts highlight the fact that more than 1.8 million bacteria-laden, skin-cell-infested mattresses are illegally dumped in Australia every year.
A Bronze Lion for film craft to FINCH / BMF for the Reluctant Shanty for the UNHCR.
In outdoor, a Gold and Silver Lion to VMLY&R Melbourne for Honest Egg Co.
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