Cam Blackley and Emily Taylor have launched a creative shop, the Bureau of Everything.
The former M&C Saatchi CCO and CSO say the bureau teams world class strategy and creativity as the nucleus of a more "progressive creative" model and business.
Bureau builds bespoke teams for every project, based on the brief. A team of talent they’ve worked with before, is already working on a brand relaunch and a series of consulting projects.
“Bureau is a response to what we have been hearing from clients for years,” said Cam Blackley.
"Opting for a strat/creative directorship as the core for more impactful problem solving. We want to partner with brands and people who are also feeling the urgency for change.”
Emily Taylor says the duo designed a creative company to truly answer the big question from clients: What is my business problem and how will you solve it?
“We are purposefully super senior, purposefully leaner, and purposefully flexible," she said.
"Mixing brand and digital skills, uniting business and brand thinkers with the ability to shape teams depending on the brief.
"This model allows us to always have a rock solid foundation but still be bespoke and importantly, a lot less ‘cookie cutter’...”
Jeff Goodby, founder of GS+P, a full-service advertising agency in San Francisco, has joined their advisory board.
“I'm really impressed by Cam and Emily's determination to bring a whole new way of interacting with clients in order to get things right," said Jeff Goodby. "It’s about time.”
Bureau exists to make things that are as unmissable as the world they live in. “There is no alternative unless you like setting piles of money on fire," said Blackley.
Together Blackley and Taylor bring more than 40 years of collective experience, dozens of Effies, a D&AD Black Pencil and a Titanium Cannes Lion.
The duo worked together for four years at M&C Saatchi, a pairing that has won two Gold Effies in the last two years, won The LA Short Film Festival for Tourism Australia’s ‘G’day’ the movie and the honour of most watched TED Talk in 2021 for Minderoo’s Thrive By 5.
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