Clemenger BBDO Sydney has appointed BMF's Chris Wilson and Roy Leibowitz as creative directors.
The long-time creative pairing, who bring a combined two decades’ experience, landed in September.
They already have work in market, delivering the Xavier Ellis Medal social-driven campaign for WA’s TABtouch to coincide with the AFL Grand Final held in Perth.
Clemenger BBDO Sydney ECDs Brendan Willenberg and Darren Wright say the pair have already made their mark:
“Chris and Roy are the perfect modern-day creatives. They think like planners, execute like rock stars and make ideas that resonate in culture. Their track record speaks for itself and we’re really excited to have them at Clems. One month in and we are already feeling their impact.”
At BMF, they spent two years in senior creative roles, working on ads including Barista Bros Catfish and ALDI Great Food Migration flying bananas.
Prior to that they worked at M&C Saatchi, where they helped launch the Long May We Play platform for TAB, and at Innocean and Marcel, where they produced work for Hyundai, Kia and Tiger Beer.
Outside of advertising, copywriter Leibowitz and art director Wilson like to collect steel-frame touring bicycles.
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