Bishopp Outdoor Advertising has secured a partnership with the Cruise Whitsundays passenger terminal, gaining exclusive rights to manage and operate the terminal’s advertising assets.
Bishopp will manage seven digital advertising assets in the terminal, offering a total of 20 advertising opportunities for brands seeking exposure in the travel corridor.
This marks Bishopp’s 26th passenger terminal.
The Cruise Whitsundays Cruise Terminal sees a footfall of 700,000 passengers annually, supported by 125 cruise ships each year. The terminal also connects Airlie Beach, Hamilton Island and Daydream Island through regular ferry services.
Bishopp’s sales director, Dominic Lis, said the partnership not only elevates Bishopp’s presence but also provides brands with unparalleled access to high-value audiences.
“The Whitsundays is an iconic tourist destination, and we are proud of the strong relationships we have with the region and local community. Our aim is to enhance the terminal experience while delivering effective, high-quality advertising opportunities for our clients," he said.
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