Big M creates Milk for Santa via Thinkerbell

By AdNews | 18 December 2023
 
Bega chocolate milk for Santa.

Big M has worked with Thinkerbell to create the official drink to leave out for Santa this Christmas Eve - an Original Chocolate Milk with bespoke packaging where families can personalise a note to the Big Guy.

"We’re delighted to be sharing Victoria's favourite choccy milk with Santa this Christmas," says Anne Scott, senior brand manager at Bega Group.

"Given how hot this Summer is tipped to be, we know there’s nothing Santa will need more than a refreshing ice cold Chocolate Big M.”

Santa says he's navigated chimneys and dodged playful pets for centuries, all powered by good old fashioned milk.

"But this year, the clever Thinkers and Tinkers at Thinkerbell and the culinary masters at Bega Group have outdone themselves," Santa says.

"They’ve gifted me delicious ice-cold Aussie chocolate milk. It’s like  a jolly jolt of joy in a glass.” 

Milk for Santa will be rolled out across Big M in Victoria, Masters in Western Australia and Dairy Farmers Classic in South Australia. 

Bega chocolate milk via thinkerbell 2 dec 2023

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