The KFC BBL|14 has achieved the highest audience ever for a BBL season across Foxtel Group platforms including Kayo Sports, Foxtel, Foxtel Go and Foxtel Now.
The 2024/25 season jumped 24% year-on-year in terms of viewership.
The growth has been driven by record streaming audiences, with 1 billion minutes streamed across the season on Kayo Sports, Foxtel Go and Foxtel Now, making it the most streamed of all time.
The Grand Final between the Hobart Hurricanes and Sydney Thunder, which saw the Hurricanes victorious, was not only the most watched BBL Grand Final of all time, up 29% year-on-year, but also the most watched BBL match of all time.
The most-watched game of the season (excluding the Finals) was the Melbourne Stars v Melbourne Renegades.
The most-watched teams were the Melbourne Stars, Adelaide Strikers and Perth Scorchers.
Cricket Australia’s EGM of Big Bash Leagues, Alistair Dobson, said KFC BBL|14 has been a remarkable season highlighted by great cricket, close finishes and memorable moments that have thrilled fans inside stadiums and those tuning in around the world.
“This year’s record audiences are a testament to the brilliant working relationships between the League, Clubs, players and our broadcast partners, who have produced world class entertainment throughout the summer," he said.
The record audiences for the 2024/25 season follows record audiences for the 2024 AFL, NRL, AFLW, NRLW, WBBL and Netball seasons, as well as record audiences for the 2024/25 Australia-India Test.
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