Vinny Panchal.
Global creative experience agency Bearded Kitten has appointed Vinny Panchal managing partner to strengthen the company's work in Australia.
Barney Sutton, Founder & CEO of Bearded Kitten, said the appointment represents a pivotal moment for Australian operations.
"His unique understanding of audience engagement and proven ability to transform brand moments into cultural phenomena makes him ideal to help bring our festival DNA to the APAC market," he said.
"For us, every event should feel like stepping into a new world and Vinny inherently understands how to create those immersive experiences."
Panchal said he was instantly drawn to Bearded Kitten's unique festival-first approach to audience engagement.
"Their vertical runway for Farage's Two Point One launch - where models defied gravity instead of walking a traditional catwalk - showcases the innovative thinking that resonates with Australian audiences. I'm excited to help this talented team bring their Kitten-inspired transformation to the vibrant APAC market."
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