The Five Test series between Australia and India for the Border-Gavaskar Trophy was the most watched Test series of all-time across Foxtel, Kayo Sports, Foxtel Go and Foxtel Now.
The series was up 47% on the 2023/24 ‘Summer of Cricket’ Tests, and up 20% on the last Australia-India Test series in Australia in 2020/21.
The growth was driven by the New Years Test in Sydney which was the most watched individual Test of all-time, as well as record streaming audiences which were up 73% on the 2023/24 ‘Summer of Cricket’ Tests and 121% up on the 2020/21 series vs India.
Across the 2024/25 Test series, more than 1.4 billion minutes were streamed on Kayo Sports, Foxtel Go and Foxtel Now.
The 2024/25 ‘Summer of Cricket’ continues with Fox Cricket on Kayo Sports and Foxtel showcasing every match of the KFC Big Bash League live, with select matches available on BINGE. Fox Cricket will also broadcast the Women’s Ashes beginning this Sunday.
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