Indigenous Australian rapper and actor Briggs has launched his own election campaign, targetting a billboard promoting One Nation leader Pauline Hanson.
Appearing on the ABC's comedy and current affairs program The Weekly, Briggs, who spotted one of Pauline Hanson's latest billboards in his home town of Shepparton, Victoria, booked his own billboard in response.
"There she is saying 'I've got the guts to say what you're thinking'. Which is a polite way of saying I don't mind being racist," Briggs told Weekly host Charlie Pickering.
"These billboards are everywhere and I got worried that Pauline didn't know what I'm thinking, so I did something about it."
Using the reverse QMS Media-owned billboard on the same stretch of road, Briggs put up his own message reading, "I'm thinking I can't wait to see the back of Pauline Hanson."
Hanson, who has been running a large scale print and out of home advertising blitz, similar to that of United Australia Party leader Clive Palmer, is yet to respond to the move by Briggs.
It is unclear how long the billboard will remain up for, however, AdNews has contacted QMS for comment on the billboard.
https://twitter.com/theweeklytv/status/1123542495940399105
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