Ashley Alexander.
Independent social media agency Ivy Social has appointed Ashley Alexander creative strategy director.
Alexander joins the leadership team alongside founder and managing director Emily Coates.
Coates said Alexander's appointment is a significant milestone for Ivy Social.
“His extensive experience and deep understanding of brand strategy and creative application will be invaluable," Coates said.
"With Ashley on board, we are further strengthening our ability to deliver strategies that turn social engagement into real business success.”
Alexander brings more than 20 years’ experience in marketing, including holding roles at the National Gallery of Australia, the University of Canberra, The Australian National University and ACT Government.
Alexander said Ivy Social is at a pivotal stage of growth.
"I’m excited to be part of its evolution,” Alexander said.
“The opportunity to work alongside Emily and this talented all female team is incredibly rewarding. Together, we’re building something special—helping brands connect with audiences in new and meaningful ways.”
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