ARN has relaunched iHeartCountry Australia as a National DAB+ Network, bringing contemporary country music to Sydney, Melbourne, Brisbane and Adelaide, while expanding into key markets including Hobart, Canberra, Darwin and the Gold Coast.
The network will feature Steve Fitton kicking off the day with Breakfast, followed by Justin Thomson in the Afternoons and Kristof (Chris Sandilands) on Drive, joined by special guest appearances from celebrity artists.
iHeartCountry will also include national news and the latest country music updates to exclusive artist interviews and a weekly countdown of top tracks.
ARN’s head of content for digital radio, Brett Nossiter, said country music is booming globally, and Australia, as the world’s third-largest market for the genre, plays a pivotal role in its growth.
“With the new iHeartCountry network, ARN is leading the charge by offering a platform that celebrates the diversity and passion of country music fans while championing international superstars, rising local talent, and the broader Australian music industry," he said.
"This is a game-changer for country music in Australia.”
While iHeartCountry expands ARN’s reach in metro markets, the brand's KIX Country network will continue to complement the offering with its dedicated regional programming. This dual approach provides advertisers with separate, targeted opportunities for both markets.
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