An animal activist group has placed a series of confronting ads across Sydney, featuring the mistreatment of ducks. The ads feature in Chinese and English on the inside of 25 buses that go through Chinatown and George Street, on street walk signboards, and print ads also feature in the Chinese Sydney Weekly. Another billboard ad has also been placed outside Parramatta’s Prince Peking Duck Restaurant.
Animal Liberation NSW is imploring people to think of the consequences of eating duck meat and buying duck down. The Animal Liberation website suggests a number of ways you can help including, “don’t patronise restaurants who display dead ducks hanging in the window, and make sure you tell the manager or owner why you won’t be eating at their restaurant”. By following such a suggestion this would mean boycotting a large number of Chinatown restaurants where many of the ads have been placed.
The Ad Standards Bureau yesterday cleared the billboard ad by the Coalition for the Protection of Racehorses showing the image of an injured horse. The Animal Liberation ads have been placed in areas where duck consumption is high no doubt causing local restaurant owners some frustration, however the ASB’s guidelines state ads can only “present implied violence in a manner which is justifiable in the context of the product advertised”. According to these standards it would seem the ads featuring ducks in terrible conditions will be cleared if restaurant owners were to lodge complaints.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day. Need a job? Visit adnewsjobs.com.au.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.