Alliance Outdoor Media Group has appointed three new senior sales roles, started recruiting to double the Sydney sales team and is in final negotiations to increase its billboard numbers in the Sydney market.
Alliance Outdoor’s national sales director, Daniel McConochie, said that off the back of the strong revenue growth throughout 2023, it was now on an aggressive expansion drive to deliver advertisers with access to the best locations, high quality assets and unparalleled local market knowledge through goa Billboards, Civic Outdoor and Stream Outdoor.
“While we are already well placed to offer a compelling eastern seaboard offering, we will be further bolstering our offering in Sydney to meet the growing demand we are witnessing based on the unmatched service we provide,” he said.
“This will be further enhanced by the three new senior position we have created in our Sydney sales team, including the appointment of former oOh!media agency group sales leader, Mollie Clyma who is considered by clients and industry colleagues as best-in-class.”
She will be joined by Sally Stafford and Charlie Farrer on the Sydney sales leadership team, both who have been promoted to the newly created agency group sales manager roles.
McConochie said for the last 18 months, Stafford and Farrer have driven a "very successful" launch of Alliance Outdoor into the Sydney market and achieved "exceptional growth" across their territories.
“Alliance Outdoor are committed to providing exceptional and knowledgeable service, and with the introduction of Mollie and promotions of Sally & Charlie, our clients are in superb and remarkably professional hands," he said.
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