Merkle, a dentsu company, has hired Steve Yurisich, Accenture Interactive's chief growth officer ANZ.
He becomes Merkle's chief growth officer. His appointment follows that of former EY consulting partnerJohn Riccio who was hired as CEO.
“I believe the ANZ market is at an inflection point and clients are able to build distinct competitive advantage through differentiated customer experiences that deliver on their brand promise," Yurisich says.
"I am thrilled to be joining such a dynamic and talented team and am excited to work with our clients to do some amazing things”
Yurisich join the ANZ business in March and forms part of the dentsu’s new executive talent line up which includes Chris Bower Solutions CEO, Kirsty Muddle Creative CEO and David Halter Chief Strategy and Growth Officer.
Dentsu ANZ CEO Angela Tangas: “With Steve’s track record of driving large scale digital transformation and meaningful growth for clients by fusing creativity, strategy and technology, joining our team will enhance how we empower brands to create distinctively better customer experiences as the leading Customer Experience Transformation partner.
"Steve is passionate about creating a positive workplace culture by growing and leading diverse teams that are focused on great client outcomes and we are looking forward to the immediate positive impact he will have on our business.”
His remit is an all-encompassing growth practice, including developing and executing the strategies and frameworks necessary to strengthen net new and organic growth at scale, partnership alliances, industry programs and connectivity to how Merkle goes to market and its marketing activities.
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