Abercrombie & Fitch is suing Gap, claiming that its new CMO Craig Brommers violated his non-compete clause.
According to AdAge, Brommers had been senior VP of marketing at Abercrombie for three years before taking on the CMO spot at Gap. His role was announced in January, but he is set to start on 25 July.
However, according to Abercrombie’s suit, his contract prohibits Brommers from working for 12 retail competitors, including Gap, for a period of 12 months following his employment with Abercrombie.
Brommers, who was paid a salary of $415,000 with a bonus of $120,000, was in charge of marketing for Abercrombie's three retail brands, leading a team of 75 staff, and dealt with the company's ad agencies.
Abercrombie argues he had access to trade secrets on upcoming strategies and campaigns.
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