AAT Kings’ Di Morgan has taken on the role of GM of group marketing, overseeing the marketing, digital, design and web development teams, setting strategy and aligning all marketing efforts for the travel company.
Nikki Bruce has been promoted to head of marketing from senior group marketing manager, stepping into a leadership role within the marketing team, assisting with all brand marketing and leading the team in its co-op campaigns and marketing strategies.
Alison O’Loughlin has been promoted to head of digital marketing & data from head of customer and will take on increased responsibility across analysing marketing and consumer data to ensure data-driven marketing results for the brand.
The AAT Kings team is also welcoming Michael Woods as partnerships & industry marketing manager, as he works to develop and maintain key relationships with industry partners, and manage regional marketing plans for consortia partners to achieve the best results for the brand’s travel agents.
Ben Hall, CEO of AAT Kings, said that as the company closes the first quarter of the year, both he and the marketing team look forward to continuing to strengthen brand marketing efforts throughout the rest of the year.
“We are lucky to have an extremely strong and talented marketing team at AAT Kings, and are thrilled to not only be promoting our talent from within, but adding exceptional team members to our ranks, too,” said Hall.
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