9honey's new home vertical

Jason Pollock
By Jason Pollock | 23 November 2022
 
Stephanie Trethewey; image supplied by Nine.

Australian women’s lifestyle network 9honey is celebrating its sixth birthday with the launch of a new site, new columnists and an expanded editorial team. 

The new vertical, 9honey living, will offer expert advice, tips and hacks to make reader’s houses a home, from must-have homewares to DIY/design ideas and the cleaning and decluttering hacks that have everyone talking.

Editor of 9honey, Shauna Anderson, said: “Our newest site cements 9honey as the most extensive lifestyle site in Australia, catering for all Aussie women with content that is relatable, factual and entertaining.”

Of the three new columnists, The Block contestant Rachel Carr joins the 9honey living team with years of DIY tips and tricks under her belt to share; chef Minoli de Silva will share her passion for food and issues close to her heart; and Stephanie Trethewey, founder and CEO of Motherland, will raise her voice for women and families on the land.

9honey will also expand its editorial team, with Maddison Leach returning to Nine as senior features writer, Lucia Hawley promoted to 9honey style writer, April Glover appointed to senior producer, and Bronte Gossling taking over as weekend producer. 9honey is also hiring new Associate Producers to join the expanding team.

Nine.com.au director, Kerri Elstub, says: “9honey has grown from a small site run by a handful of journos to a true juggernaut of women’s lifestyle offerings.

"Adding 9honey living to our catalogue presents a perfect opportunity for content and commercial to align. As a long time fan of Minoli, a Block addict and devotee of Rachel’s style, and a former colleague of Stephanie’s, I’m thrilled to have these strong women on our team”.

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