26 Talent Agency offers SMEs opportunity to dive into influencer marketing

By AdNews | 13 September 2023
 
Mikhailla Fitzgerald.

To help more businesses discover the power of influencer marketing, 26 Talent Agency is offering a few lucky businesses the chance to work with one of the many influencers it has on its books.

Businesses are invited to register their details to be in the running for a chance to partner with an influencer and give their business a boost on social media.

Tailored specifically for small to medium-sized businesses, the initiative is particularly for those new to the influencer marketing world or those looking to reintroduce themselves. 

Mikhailla Fitzgerald, founder of 26 Talent Agency, said influencer marketing is often misunderstood and underrated, but it has the ability to bridge heartfelt connections between brands and audiences.

"In an age where trust is currency, influencers are the genuine storytellers crafting narratives that resonate and convert. All businesses should have the opportunity to experience the transformative power of influencers sooner rather than later," she said.

“At 26 Talent Agency we understand that SMEs may not have the budget, don’t understand how to effectively leverage social media, or simply can’t comprehend the value of influencer marketing.

"To help remove some of the barriers that prevent businesses from tapping into influencer marketing we’ve decided to unveil this unprecedented promotion – a chance for businesses to work with a top influencer for free.”

To participate in 26 Talent Agency’s exclusive promotion, eligible businesses should register their brand in the competition, complete all details via the form, follow @26talentagency on Instagram and be registered in their email list.

26 Talent Agency will then reach out to match brands with the right talent and build a brief. Winners will be paired with a carefully selected influencer tailored to their brand's ethos. The agency will then devise a strategy focused on boosting conversion rates. Brands will be invited to add their input every step of the way from brainstorming to campaign execution.

The first brand selection will happen on September 18, with the second brand selection happening the same date entries close: September 25. Promotional campaigns unfold between October 1 to October 31.

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