AiMCO is calling on agencies, talent managers, brands, influencer tech platforms, creators and all working in the influencer marketing ecosystem to submit their best influencer marketing work for the year ended June 30, 2023 for the upcoming AiMCO Awards.
Entries are open via the AiMCO Awards website and close on September 22. To celebrate the awards and winners, a celebratory event will take place in Sydney on Thursday February 29, 2024.
The awards recognise and celebrate exceptional and successful collaborations between brands and creators that engage audiences through authentic, uniquely crafted content. The awards program includes a split across Brand, Industry and Creator categories with a line-up of 26 awards.
The awards are designed to provide a showcase for the industry’s work from across the complete influencer marketing ecosystem – the agencies, the talent managers, the brands, the influencer marketing and discovery platforms, the technology services, and the creators themselves.
The awards will be judged by a panel of industry experts according to the criteria outlined in the entry kit and on the website.
AdNews is the dedicated industry media partner for the AiMCO Awards.
The AiMCO Awards are steered by an awards committee led by Patrick Whitnall from TwentyFiveFour as chair, with Shivani Maharaj from Wavemaker, Kylie Green from The Lime Agency as deputy chairs and Sam Kelly from Hello Social.
Whitnall said the industry has truly embraced the AiMCO Awards since it launched in 2020 and he knows this year will deliver another line-up of fantastic winners.
"Each year we see a distinct lift in the calibre of the work submitted so we can’t wait to see the selection of amazing work for 2023. So it’s time to get working on those entries!" he said.
The AiMCO Awards 2023 have 26 categories to enter with two pinnacle Most Influential Awards selected from the category winners, with one given to an industry winner and one to a creator winner:
Industry Awards
- Best Large Agency / Business
- Best Boutique Agency / Business
- Best Use of Data
- Most Effective Campaign for ROI
- Most Effective Collaboration or Partnership
- Best Influencer Marketing Technology Service
- AiMCO Trailblazer of the Year
Brand Awards
- Best Business, Finance, Insurance, Telco Campaign
- Best Beauty & Wellness Campaign
- Best Entertainment & Gaming Campaign
- Best Family, Parenting, Pets Campaign
- Best Fashion & Style Campaign
- Best Food & Beverage Campaign
- Best Home, Lifestyle, Travel, Auto Campaign
- Best Health, Fitness, Sport Campaign
- Influence For Good Campaign
Creator Awards
- Best Beauty, Fashion & Style Creator
- Best Comedy & Entertainment Creator
- Best Family, Parenting, Pets Creator
- Best Food & Beverage Creator
- Best Gaming, Streamer Creator
- Best Home, Lifestyle, Travel, Auto Creator
- Best Health, Fitness, Sport Creator
- Best Business, Finance, Insurance, Telco Creator
- Best Up & Coming Creator
- Influence For Good
Most Influential Award – Industry
Most Influential Award – Creator
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