New Qantas campaign looks at what drives its employees and follows on from the Feels Like Home campaign.
Qantas has released a second series of advertisements celebrating Qantas staff and the work they do.
Created by BWM, the series follows on from the Feels Like Home brand campaign. The ads feature real Qantas employees – a pilot, engineer, ground handler and a lounge host – talking about why they love what they do and how this passion translates to great experiences for customers.
Ads will run across digital, print, social, below the line, out of home and in-terminal advertisements.
Agency: BWM
Rob Belgiovane – Chief Creative Officer
Asheen Naidu – Executive Creative Director
Sarah Parris – Senior Art Director
Kevin MacNamara – Senior Copywriter
Bonnie Ledsam – Senior Account Manager
Claire Seffrin – Senior Onscreen Producer
Simon Holdaway – Senior Print Producer
Content Production: Infinity Squared
Rob Stanton-Cook – Director
Annie Schutt – Executive Producer
Photography: Sam I Am Management
Joe Wigdahl – Photographer