Part film clip, part music video, part ad. The latest campaign for Seafolly uses the call of summer as a way to get you in the water.
Bands and brands are back. Seafolly is collaborating with Australian band Panama for its latest swimwear campaign. Using the band's new single "Forever Young" as a jumping point, the clip shows a women in the northern hemisphere - bundled up in gloves and overcoats making an underwater migration to a sunny beach paradise in Australia.
The music video is not only an ad for Seafolly's 2014 swimsuit line, but an ode to the attraction of a warm Australian summer. The release of the single follows Panama’s debut Northern Hemisphere tour through America and Europe.
The campaign, was created by The Monkeys. The band is signed to the record label Future Classic.
