Mr. Bean is a terrible ninja. Until he eats a Snickers.
Accomplishing top secret ninja business with Mr. Bean around is no easy task. The latest of the "You're not you when you're hungry" series from Snickers is set in Ancient China. It features a group of ninjas, one of whom gets hungry and transforms into the clumsy UK character.
It's only when his mate throws him a Snickers that he transforms back into his ninja self, but not before crashing through a roof, using nunchuks abysmally and failing massively at kung-fu.
The campaign was created by AMV BBDO, London.
CREDITS
Client: Snickers
Agency: AMV BBDO, London
Executive Creative Directors: Adrian Rossi, Alex Grieve
Copywriter: Richard McGrann
Art Director: Andy Clough
Agency Planner: Will Whalley
Agency Account Team: Katy Davis, Dhane Scotti, Chloe Harding, Anna Ohrling
TV Producers: Rebecca Scharf, Nikki Holbrow
Production Company: Rattling Stick
Director: Daniel Kleinman
Production Company Producer: Johnnie Frankel
Postproduction: Jungle
Chief Sound Engineer: Owen Griffiths
Film Editor: Eve Ashwell, Cut and Run
Media Planning: Mediacom
Media Planner: Amanda Zafiris
Media Buying: ZenithOptimedia
