To commemorate the centenary of Anzac Day, Legacy has re-told the story of Gallipoli by creating a podcast from the personal letters of soldiers.
The campaign, by GPY&R Melbourne, involved researching letters and diary entries written by Australians while they were aboard ships, stuck in trenches and wounded in hospital beds in collaboration with the Australian War Memorial.
Each episode gives a personal account of the campaign in the soldiers own words and can be heard and shared at lettersofgallipoli.com. All proceeds go to Legacy.
Credits:
Executive Creative Director: Ben Coulson
Copywriter: James Wills
Art Director: Joe Sibley
Executive Agency Producer: Romanca Jasinski
Senior Account Executive: Kelly Brigham
Senior Account Executive: Emma Lazarou
Sound Studio: Flagstaff Studios
Sound Engineers: Paul Le Couteur, Dee Gjedsted, Stevo Williams
Studio Producer: Ceri Davies
