The campaign also includes two new TV spots to bolster the Melbourne market.
The campaign kicks off survey five and will be rolled out across Sydney, Melbourne, Brisbane, Adelaide and Perth.
In Sydney and Perth TV spots were launched last night featuring Kyle & Jackie O and Carmen & Fitzi respectively.
The campaigns for all markets also include large format street furniture, transit outdoor and digital and social.
In addition, ARN has launched two new Kiis101.1 TV spots for the Melbourne market, featuring breakfast duo Matt & Meschel along with drive team Hughesy & Kate, across catch-up TV and pre-roll.
National Content Director, Duncan Campbell said: “The new creative spots from KIIS101.1 further demonstrates the chemistry and personality of the teams. We are committed to our strategy and will continue to maximize opportunities to strengthen engagement with our audience around the markets.”
