50 Cent is known for his love of the finer things of life (and his bankruptcy claims).
50 Cent has had his debut hostel experience through a new partnership with Hostelworld.
Poking fun at the iconic noughties TV show, MTV Cribs, which profiled lavish celeb homes, 50 Cent gives viewers a tour of a hostel in Barcelona.
In it he reveals there’s no need to compromise on the luxury, amenities and lavish lifestyle he is used to.
At the end of the spot, 50 Cent tells viewers, “Get outta here, go meet the world”, with the campaign promising, “All the bling without the sting”.
The three-minute spot was created by London agency Lucky Generals, with is part of Hostelworld’s larger campaign, 'Meet the World'.
