Heaven and hell are separated by Audi's airbag

20 October 2015
 

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DDB's Tribal Worldwide office in Istanbul has echoes of hell and damnation with its Audi Hell campaign, which is tagged “Not yet! Intelligent airbag system”

DDB's Tribal Worldwide office in Istanbul has echoes of hell and damnation with its Audi Hell campaign, which got shortlisted in the print category at this year's Clios.

Tagged “Not yet! Intelligent airbag system”, the two print ads show what could be on the other side of an accident but is averted by its airbags.

Advertising Agency: Tribal Worldwide, Istanbul, Turkey
Creative Directors: Arda Erdik, Başar Bellisan
Creative Group Head: Barış Sarhan
Art Director: Meriç Karabulut
Copywriter: Tolga Mutlu
Illustrators: Kaan Ran Ozsoy, Merve Terzi
Account Director: Elif Mertoğlu
Account Manager: İrem Hacıalioğlu

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