The Hawthorn Hawks like you've never seen them before.
Swisse has released a new campaign, titled ‘Prepare for Greatness’, showcasing six high-profile Hawthorn players, training like fans have never seen before.
The campaign aims to highlight the commitment and hard work that goes into the player’s preparation for the season, starring Jordan Lewis, Sam Mitchell, Josh Gibson, Jack Gunston, Ben McEvoy and Brad Hill.
Swisse director of marketing and sales Michael Howard says: “We love being part of Hawthorn Football Club, and playing our role’ by supporting the players with their nutrition needs and wellness goals.”
The campaign includes three 30-second adverts, produced by Swisse’s creative agency Noisy Beast, which will run on Channel 7 throughout the Toyota AFL Premiership Season, and will be supported through in-store promotion, digital, direct
and in-venue advertising.
The campaign also celebrates the four-year partnership between Swisse and the Hawthorn Football Club.
