Think you haven't got what it takes? Think it's not possible for you? Evocca College will have you think again.
Engine Group is behind a new brand campaign for the college network across Queensland, New South Wales and Victoria which aims to make you stop and question if you've really reached your potential.
The agency's creative team of Kory McAvoy and Merrin McCormick said they wanted to be different in the education marketplace and inspire moments of inspiration in a cluttered environment.
McAvoy said: “Evocca believes that anyone can transform their lives through education, so our goal was to use simple and beautiful words and imagery to impart this message to our audience.”
The campaign is running across TV, cinema, radio, outdoor, digital and social.
Credits:
Client: Evocca College
Agency: Engine, Brisbane
Creative directors: Kory McAvory and Merrin McCormick
