Snickers' latest advert as part of its 'you’re not you when you’re hungry’ campaign, sees burly builders not quite themselves.
This time, Snickers has turned the stereotypical construction site on its head showing builders howling 'empowering statements' to women passing by instead of the usual nonsense. If only gender equality could come from hunger.
CREDITS
Marketing Director -Matthew Graham
Group Marketing Manager - Brad Cole
Creative Chairman - James McGrath
Executive Creative - Director Ant Keogh
Copywriter - Andre Hull
Art Director - Lee Sunter
Senior Producer – TV Lisa Moro
Planning Director - Michael Derepas
Planner - Matt Pearce
Group Account Director Jennifer Chin
Senior Account Director Tim Clark
Director Nick Kelly - The Sweet Shop
Camera Operators - Andrew Dunlop / Chas Mackinnon / Jimmy Harmsworth
Editor -Graeme Pereira The Butchery
Producer - Nikolas Aulich, The Sweet Shop
Production Company - Wilf Sweetland (MD) / Edward Pontifex (EP), The Sweet Shop
Post Production Company - The Butchery / The Refinery
Flame Artist - Eugene Richards, The Refinery
Sound Designer/Engineer - Stevo Williams, Flagstaff Studios
Sound House - Flagstaff Studios
