Toyota is to premiere its latest television spot for the new-look Hilux on Facebook ahead of the campaign's launch next week.
Created by Saatchi & Saatchi, the "Unbreakable" campaign tells the story of a "bromance" between a man and his ute.
The campaign launches today on the Hilux Facebook page, to be followed by television from Sunday September 18, with supporting print, outdoor and online.
