South Australia Health has launched a campaign called 'Let's Think Positive' which aims to put an end to the stigmas surrounding mental illness.
Created by 303Lowe, the campaign hopes to improve general community perceptions about people with a mental illness, and promote awareness and acceptance.
The campaign is running across television, press, online, and out-of-home. It launched 12 February.
View the 'Social Life' spot.
View the 'Family Life' spot.