Do it yourself, before someone does it for you

26 November 2010
 

Advertiser: Selleys
Creative Agency: BWM Dentsu Melbourne

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Selleys has unveiled its first marketing campaign since appointing BWM to its creative account with the tagline "Do it yourself, before someone does it for you".

The campaign is a call to action to consumers to try out DIY projects themselves.

Creative director: Rob Belgiovane
Copywriter: Rob Belgiovane
Art director: Rocky Ranallo

Production company: Good Oil

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